Internet and TV provider Virgin Media has detailed the price rises for broadband and TV customers coming into effect today, Tuesday April 1 – with the exact amount changing depending on when you took out a contract.
The provider, which runs Virgin Media broadband as well as offering TV and entertainment packages, has told customers that anyone who took out a contract after January 9, 2025, will pay an extra £3.50 per month from April 2025.
Those who took out a contract before January 9 will pay an increase of RPI inflation plus 3.9%. The February RPI figures were 3.6%, meaning customers on existing contracts taken out before January 9 will pay 7.5% more from today.
Virgin Media detailed: “Unless we’ve told you otherwise, your Virgin Media agreement states that the monthly subscription charges for your main services will increase every April.
“The RPI rate announced in February 2025 is 3.6%. If the price of your main services is increasing from April 2025, your monthly subscription charge for your main services will increase by 7.5% (3.6% +3.9%).
“If you joined or took out a new contract with Virgin Media from 9 January 2025, your price will increase each April by £3.50, for a full breakdown of your price increases and when they will apply, please refer to your contract forms.”
Virgin Media added: “We know that price changes are never welcome, but like many other businesses we’re seeing increased costs while investing to keep up with growing demand.”
New rules, issued by regulator Ofcom, have banned mobile and broadband firms from increasing their prices according to inflation (plus extra on top), and ruled that from January 17, customers must be shown the exact increases they face mid-contract in pounds and pence.
This is why the way your increase is calculated will change based on when you took out a contract.
Virgin added that the price rise doesn’t apply to any add-ons you may h ave, or any additional admin costs, such as paper billing, or out of bundle charges.
